Gonzalo Aguilar

Bio:

Gonzalo joined Minor Hotels in October 2024 and assumed the role of Chief Executive Officer of Minor Hotels, Europe and Americas, in January 2025. In this role, he oversees the company’s operations and growth strategy across Europe and the Americas, leveraging his extensive industry expertise to drive performance and innovation.

Gonzalo began his career with Marriott in 1994, advancing through Food and Beverage roles and leadership positions in the Americas, including General Manager roles in Miami, Costa Rica, the US Virgin Islands, and Brazil, where he also served as Country General Manager.

In 2010, he transitioned to Europe as Vice President of Operations for AC Hotels by Marriott, successfully leading the integration of AC Hotels into Marriott’s global systems, including sales and marketing platforms, eCommerce, and loyalty programs. He later held prominent leadership roles as Area Vice President for Southern Europe and Eastern Europe, overseeing operations in diverse markets and driving significant growth in both regions.

Before joining Minor Hotels, Gonzalo served as Chief Operations Officer for Europe at Marriott International from 2020, where he was responsible for overseeing a diverse portfolio of hotels and ensuring operational excellence across the region. Under his leadership, the European portfolio achieved significant growth and profitability, even during challenging times for the industry.

Gonzalo’s career reflects a consistent track record of delivering operational excellence, achieving strong financial results, and inspiring teams in complex, multicultural environments. His broad expertise across regions, brands, and strategic initiatives positions him as a visionary leader in the global hospitality industry.